📅 October 2025

Ceccotti Collezioni continues to expand its presence in strategic markets such as China and Kuwait, with dedicated spaces in two new Poltrona Frau flagship stores.

The month of October therefore marks significant retail growth: over the past year, around twenty shop-in-shops have been opened within Poltrona Frau’s monobrand flagship stores — including New York, Kuala Lumpur, Dubai, Bangkok, and Riyadh, to name just a few of the most important locations.

New Opening in Pechino

October 23rd, a new space was inaugurated in Beijing inside the Poltrona Frau flagship store located in the Chaoyang District, managed by Beijing Ceci Living Trading Co. Ltd.

Approximately two hundred square meters are entirely dedicated to Ceccotti Collezioni, showcasing the brand’s dining, living, and bedroom areas.

Many of the iconic products that have marked the brand’s history are designed by Roberto Lazzeroni, such as D.R.D.P., Large Flower, and Chambre Close.

In the living area, the spotlight is on Casarosa’s latest Fillungo sofa and the Eileen armchairs by DRAW Studio, recently selected for the ADI Design Index to compete for the 2026 Compasso d’Oro award.

Also by DRAW Studio is the Oblique chest of drawers in the bedroom area, which pairs perfectly with the Full nightstands and the Sleeping Muse bed.

A dedicated Ceccotti Collezioni area has also opened in Kuwait City

The following week, on October 27th, the first Poltrona Frau monobrand store in Kuwait City was inaugurated in partnership with Arcadia, located in the Shuwaikh Industrial Design District, covering an area of 250 sqm — a space that reflects the atmosphere of a refined contemporary home.

Here, 50 sqm are entirely dedicated to Ceccotti Collezioni and some of its most iconic products.

In the living area, there is Roberto Lazzeroni’s Neverfull High and his newest Janine Lounge, as well as the iconic Bloody Mary bar cart by Giuseppe Casarosa. The bedroom area features some pieces from the DUO collection, created in collaboration with Poltrona Frau, alongside Ceccotti Collezioni products: the Sweet Dreams bed is paired with the DUO bench, while the Fagiolo side table serves as a nightstand, complemented by the Saint Louis pendant by Jaime Hayon.

A perfect harmony that once again testifies to the successful collaboration between the two brands.